The Lagos audition of Heritage Bank Plc’s entrepreneurial reality TV show, popularly called the Next Titan, attracted no fewer than 1000 contestants.During the programme, the ambitious entrepreneurs would need to demonstrate their acumen, with unbeatable business ideas, commercial insight and business savvy, to stay out of eviction and win N5million and new car for the support of their business.
The top 50 would be called to the booth camp before the emergence of 16 finalists, later in the year, while the finalists will live together for 10 weeks in the same house and will battle one another over 10 tough business tasks to produce the overall winner.
The bank’s Head, Digital and Content of the Bank, Chibuike Agu, commended the participants for their determination to take part in the yearly contest.He advised the contestants to open their mind to the opportunities that would come their way, while the reality show lasts.
According to him, contestants would gain immensely from the programme, assuring that no matter how short they may stay on the show, the experience gained would be useful in growing their businesses.
Agu described the programme as a veritable platform, through which business ideas of young entrepreneurs are given the impetus required to take them to the next level.
The move, he said, was in agreement with the focus of Heritage Bank in contributing to the country to raise small and medium scale businesses in different parts of the nation, to attaining self-sufficiency status and create jobs for citizens.
However, the Executive Producer, Next Titan TV Reality Show, Mide Kunle-Akinlaja, commended the bank for the strong support to the yearly reality show.He described the bank as a strong pillar behind the continued success of the generally accepted TV show, which has impacted on numerous lives since its inception.
Kunle-Akinlaja, then, charged the contestants to put in their best, as they have equal chance to emerge winner and disclosed that the theme for the programme is “Brains, Charisma and Audacity.”