Bloomberg TV to host African business leaders


bloomberg-tvPolicy makers, business leaders, investors and diplomats across Africa will converge on Washington DC, United States of America on Thursday for the North American launch of Bloomberg TV Africa.

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Bloomberg TV Africa is a partnership between Bloomberg Television LP, the global media brand with core focus on business and economy reportage, and Optima Media Group, a Lagos-based media company.

Reaching over 310 million households worldwide, Bloomberg Television is based on the power of Bloomberg News, a global infrastructure of some of the world’s best business reporters.

Bloomberg TV Africa is a business news channel that provides financial news and policy information focused on Africa, her growing economies, businesses, investors and diverse opportunities on the continent.

The Washington event is the first in a series of global launches, which will also see the new brand berthing in Kenya, South Africa and Nigeria.

A statement quoted the Chairman, Optima Media Group, Mr. Rotimi Pedro, as saying the new business news channel is an initiative designed to tell the African story from the African perspective.

He said, “For too long, people who don’t understand the intricacies and peculiarities of African businesses have been telling our story in a way that doesn’t adequately represent what we stand for. This news channel seeks to address this.

“We will unearth the business leaders who are positively affecting the economy of the continent; highlight the investment opportunities and partner with the business policy makers for the overall economic wellbeing of the continent.

“We would provide relevant and up-to-date business information, in-depth data and analysis that would be of benefit to our target market.

“Investment decision and policy formulation are primarily hinged on the quality of information available. We plan to provide these and more.”

Babatunde Akinsola
Babatunde Akinsola
Babatunde Akinsola is aNaija247news' Southwest editor. He's based in Lagos and writes on the Yoruba Nation political issues, news and investigative reports

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